A Google Ads campaign is a set of ad groups used to organize categories of products or services of an advertiser. Here, you can add a new campaign or manage the created campaign.
As a result, product categories or services that you offer are organized through campaigns. So, each campaign is created as per your goal that aligns with the main thing you want to get from your campaign like, sales or website traffic and many more.
Moreover, this article explains how to create a new campaign for your business.
Here are some steps to create a new campaign
Click on the campaign as shown in the above figure.
Then click on “+” to create a new campaign, as shown below.
Choose your account through which you want to create a campaign.
Now you’ll be on the next page where you can select your goal that would make your campaign successful.
As shown in the above figure, you can see 7 goals:
- Sales
- Leads
- Website traffic
- Product and BrandConsideration
- Brand Awareness and Reach
- App Promotion
- A campaign without a goal’s guidance
And each goal has its own campaign type. This will lead you to make your campaign successful according to your requirements.
Before creating a new campaign, you must know how do google ads work. This will help you to create a best campaign for your business or products.